Author Archives: Marty Densch

The Car, The Milestone, The Mustang

The Mustang at 50.  It’s a milestone that some people don’t achieve, let alone an automobile.  The Chevrolet Suburban and Corvette are the only two U. S. name plates that have been around longer and the Corvette’s history is a … Continue reading

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Posted in Automotive History, Car Shows, Ford, It's Not 3D But..., Marty Densch, Mustang Anniversary | Leave a comment

A Horse By Any Other Name?

As the Ford Mustang’s 50th anniversary approaches (I will be attending the celebration in Charlotte, N.C.) and we reflect on the rather singular accomplishment of an automotive nameplate staying in continuous production for half a century, we might also reflect … Continue reading

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Posted in Advertising, Automotive History, Ford, History, It's Not 3D But..., Marketing, Marty Densch | Leave a comment

What You Say About Yourself Says A Lot About Yourself, 2014

Last year’s Chicago Auto Show was boring enough that I found myself actually noticing the meaningless slogans that car makers come up with to . . . well, I’m not really sure why they do it, I guess it’s the … Continue reading

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Posted in Acura, Advertising, Cadillac, Car Shows, Chrysler, Honda, It's Not 3D But..., Marketing, Marty Densch | Leave a comment

Tools For The Smart Car Shopper, 1934

Knowing my penchant for old maps, a friend of a friend sent me a large envelope full of midwest road maps from the 1930s that had been stashed away at the home of a relative.  Nestled amongst the Illinois and … Continue reading

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Posted in Advertising, Automotive History, GM, History, It's Not 3D But..., Look At What I Found!, Marketing, Marty Densch | Leave a comment

This May Be The Holy Grail Of Wisconsin Maps

  My research into the history of Wisconsin’s highway system has led me to building a collection of maps, some originals, some copies.  Among them are official highway maps from the 1920s, ’30s, ’40s and ’50s as well copies of … Continue reading

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Vinyl Roofs: The Look Of Luxury

In my post from Mustang Alley at the Woodward Avenue Dream Cruise, I included photos of a 1971 Mustang Grandé that, being a high zoot model, bore that affectation of luxury so common in that era, the vinyl roof.  Even … Continue reading

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Posted in Auto Accessories, Automotive Design and Styling, Buick, Car Shows, Chevrolet, Datsun, Ford, It's Not 3D But..., Lincoln, Marty Densch, Oldsmobile, Styling | Comments Off

Automotive Oddities: Festiva Flatbed

The Ford Festiva was one of the most basic cars you could buy.  I know, I owned one. It was marketed here by Ford but was based on a Mazda platform and built by Kia.  The only engine available was … Continue reading

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Posted in Car Shows, Customs, Ford, It's Not 3D But..., Kia, Marty Densch, Mazda, Used Cars | Comments Off

Another Obscure Wisconsin Car Maker: J. I. Case

In the earliest days of the twentieth century it seemed that nearly anyone with the mechanical skills and access to machinery tried his hand at building automobiles.  Jerome Increase Case didn’t live quite long enough to see the dawn of … Continue reading

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Posted in Automotive History, Car Collecting, Case, History, It's Not 3D But..., Marty Densch, Orphan Cars | Comments Off

Automotive Oddities: The 2005 Nitzmobile

Some 100 years after Ransom E. Olds introduced his curved dash runabout and Waltham Manufacturing gave us the Orient Buckboard, David Nitz, a southern Wisconsin farmer, designed and built his own version of those early automobiles: the 2005 Nitzmobile, proudly … Continue reading

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Posted in Automotive Design and Styling, Customs, It's Not 3D But..., Look At What I Found!, Marty Densch | Comments Off

Wisconsin’s Other Car Company: Kissel

Wisconsin today is noted for beer, cheese and Harley Davidson motorcycles – in roughly that order. It was also a minor player in the history of America’s automobile industry when, for the better part of a century, it was home … Continue reading

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Posted in Automotive History, It's Not 3D But..., Kissel, Marty Densch, Museums, Orphan Cars | Comments Off