Author Archives: Marty Densch

Thomas B. Jeffery’s first Rambler was not a car

In 1897 Thomas B. Jeffery, a bicycle maker from Chicago, built himself a rudimentary automobile. He was pleased enough with the result that he gave up the bicycle business, bought a defunct bicycle factory in Kenosha, Wis., and created one … Continue reading

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Posted in American Motors, Automotive History, History, It's Not 3D But..., Marty Densch, Museums, Nash | Leave a comment

Automotive Oddities: The AMC Am Van

“Struggling American Motors” was such a familiar phrase in news accounts of the company in the 1970s that one could be forgiven for thinking that “struggling” was part of its name. Banks had been extending credit through successive years of … Continue reading

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Posted in American Motors, Automotive History, Concept Cars, History, It's Not 3D But..., Marty Densch, Museums, Orphan Cars, Styling | Leave a comment

Look What I Found: It’s Not What You Think

  Rummaging around some of my photos from earlier this year, I stumbled on images of a car that was parked outside the hotel I was staying at in Dearborn during the Woodward Avenue Dream Cruise. I always had a … Continue reading

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Posted in Automotive History, Car Cruises, Ford, History, It's Not 3D But..., Look At What I Found!, Marty Densch, Mercury, Orphan Cars | Leave a comment

A Most Unusual Way to Sell Cars

Humor can be an effective advertising tool even if you’re selling cars. In 1969 American Motors produced a television commercial for its mid-sized Rebel that is considered by some to be one of the best TV car spots ever created. … Continue reading

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Posted in Advertising, Antique Auto Advertising, History, It's Not 3D But..., Marketing, Marty Densch, Mitchell | Leave a comment

Look What I Found: 1952 Lancia Aurelia

  Lancia’s future is shrouded in uncertainty. Currently it markets its cars in just central and western Europe and offers just four models, two of which, the Thema and the Voyager, are very thinly disguised U.S. market Chryslers. Rumors circulated … Continue reading

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Posted in Automotive Design and Styling, Automotive History, Car Shows, History, It's Not 3D But..., Lancia, Look At What I Found!, Marty Densch | Leave a comment

Car Show Humor

Never let it be said that gear heads are humorless.

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Posted in Car Shows, Car Toons, Customs, It's Not 3D But..., Marty Densch | Leave a comment

Automotive Oddities: One Rare Impala

You can’t go to a car show in the midwest without tripping over 1966 Chevrolet Impalas. During the 1960s Chevrolet cranked out Impalas by the millions (many of them at its Janesville, Wis., assembly plant 12 miles from my home). … Continue reading

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Posted in Automotive History, Car Collecting, Car Shows, Chevrolet, It's Not 3D But..., Marty Densch | Leave a comment

Cars That Were Stars

Nearly every movie set in the 20th or early 21st centuries employs automobiles in one capacity or another. Typically they are just background props, movie “extras” used to round out the imagery on the screen. Some movie cars, though, are … Continue reading

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Posted in Car Movies, Chrysler, Customs, Ferrari, It's Not 3D But..., Marty Densch, Movies & TV, Museums, Plymouth | Leave a comment

Automotive Oddities: A Yugo (Still on the Road?)

Lists of ‘best’ or ‘worst’ cars are always subjective, of course, and influenced strongly, if not entirely, by the biases of the writer.  Look at every list of ‘worst’ cars you can lay your hands on, though, and one car … Continue reading

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Posted in Car Shows, It's Not 3D But..., Marty Densch, Orphan Cars, Yugo | Leave a comment

A Weekend Orgy of Wisconsin Car Shows, part 3: Sunday Surprise

[There are plenty of reasons to look forward to summer but for auto enthusiasts it’s all about car shows.  Sure, some parts of the country are lucky enough to have car show weather year round but here in the Midwest … Continue reading

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Posted in American Motors, Automotive History, BMW, Cadillac, Car Shows, Ford, It's Not 3D But..., Marty Densch, Plymouth, Willys | Leave a comment