Category Archives: Antique Auto Advertising

Antique Auto Advertising Addendum:
Wilding Picture’s “Last Date” Starring A Very Young Dick York

Like Detroit’s larger Jam Handy Organization studio, Wilding Picture Productions supplemented its work for the auto industry by making educational films. This 1950 film, Last Date, addresses the sometimes lethal combination of young people, romance and cars. Don’t worry, it’s … Continue reading

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Antique Auto Advertising:
Chrysler Airflow Promotional Newsreels With Racer Harry Hartz

Ford had their own motion picture studio and the Jam Handy Organization was effectively GM’s in-house movie studio. Chrysler turned to the Wilding Picture Company to make a promotional film called The Trails of Triumph, about the Chrysler Imperial Airflow. … Continue reading

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Antique Auto Advertising: Even Crap Cars Need Advertising – The New 1987 Yugo, Only $3,990

In honor of Marty’s review of books about the worst cars of all times, here are some Yugo ads from the 1980s, when Malcolm Bricklin decided that having indifferent socialist factory workers building an obsolete Fiat design was a recipe … Continue reading

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Antique Auto Advertising: 1961 Willys Jeep Pickups Including FC Trucks

From the time I first saw a Jeep FC-150 “forward control” pickup, it’s been one of my favorite vehicles. To begin with, I like cabover trucks’ look. The FC Jeeps, though, also have styling that’s simultaneously practical and amusing. They … Continue reading

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Antique Auto Advertising: 1951 Kaiser Frazer Commercials, Including the Henry J.

Rex Marshall was an actor who made his living working as a corporate spokesperson. He had a perfect voice for the job. He represented Reynolds Aluminum and was the voice of Esso gasoline for many years. In these ads, Rex … Continue reading

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Antique Auto Advertising: Studebaker – Avanti’s Disc Brakes, “European Look” ’53 Coupe, a Young Tom Bosley, and Mr. Ed

Studebaker, the little car company that eventually couldn’t. It sure was plucky, though, while it lasted. For our weekly look at vintage car commercials and promotional films, here is an ad from 1953 touting the “European look” of the then … Continue reading

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Antique Auto Advertising: Maybe Ted Kennedy Really Should Have Driven A Volkswagen

Among the features that VW’s American ad agency, Doyle Dane Bernbach, used to promote the Beetle was the fact that the car was exceptionally well sealed. One ad showed them blowing out a candle using a hole in the windshield and a … Continue reading

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Antique Auto Advertising: Lucy & Desi, Fred & Ethel Sell Fords, Bub O’Casey Sells Chevys

In 1958, Ford Motor Company was a sponsor of I Love Lucy, perhaps America’s most popular tv show. The show produced a number of commercials for the automaker with the show’s actors participating in character. In one, Lucy and Ricky … Continue reading

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Antique Auto Advertising: Bob Hope Stands Up For Plymouth

We have applications like Skype and streaming video at our fingertips but it wasn’t always so easy to communicate with a large number of people over a broad geographic region. That explains how excited Plymouth was to use, for the … Continue reading

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Antique Auto Advertising: Rube Goldberg Himself, Drawing Perpetual Motion Machines and Pitching Chevys

Webster’s defines Rube Goldberg as “a comically involved, complicated invention, laboriously contrived to perform a simple operation”. Dictionary.com has two definitions: 1. having a fantastically complicated, improvised appearance: a Rube Goldberg arrangement of flasks and test tubes. 2. deviously complex … Continue reading

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