Covisint, which has gone through a few changes since it started out as a consortium of suppliers and OEMs concerned about computer networks. In 2004 it was bought out by Compuware and today they describe themselves thusly: “Covisint provides the leading cloud engagement platform for creating and enabling new mission-critical external business processes.” Whatever that means, they decided to get attention during the media and industry previews of the 2014 NAIAS, like many of the other companies displaying, with a pretty lady and a cool car.
The car is one of the Back To The Future DeLoreans and the pretty lady was dressed up in futuristic garb, including a pair of Google Glasses. At first I thought it was a replica and I checked with Matt Farah of The Smoking Tire (who owns a DeLorean and is a self-described huge BTTF geek) said it had the wrong tires, but according to Covisint and the literature handed out, it’s a real movie car, used in the second BTTF movie, and was on loan from the Universal Studios Museum in Hollywood, California.
The vehicle has been restored to the condition as it was used in the movie. Because it’s from the second movie, it has a Mr. Fusion reactor. My favorite touch is the use of “Important: This Vehicle is Negative Ground” warning plates on some of the wiring near the time machine’s front end.