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Ferrari GG50 Italdesign Giugiaro 2006 NAIAS Press Kit

Ferrari GG50 Italdesign Giugiaro 2006 NAIAS Press Kit, released at the '06 Detroit show. This press kit is incredibly rare. Italdesign had a display on the concourse but no press conference. They had a small stack of them available for a short while on one of the media days and that was it. Most media were not able to get a copy. The GG50 was designed by Giorgetto Giugiaro to celebrate his 50th year in automotive design.

The press kit comes in a red trifold cardstock binder, ~150mmX190mm. On the cover is large tone on tone print of the GG550 from the rear. A small rectangular box across the back of the car, exposing the prancing horse logo, is exposed in full color. Above that box is printed Ferrari in black and the GG50 log in silver. Below the box in small black print is North American International Auto show - Detroit - January 2006, and below that in silver is Press Pack. At the bottom of the front cover is a silver ItalDesign logo and Giugiaro script. Opening the first gatefold reveals a number of large thumbnail images of the GG50 concept, based on the Ferrari 612 Scaglietti coupe. Open the second gatefold and a clear plastic cd tray is revealed in the middle panel. To the right are thumbnail images of the expanded luggage area due to the new gas tank designed specifically for this concept. Below the thumbnail images is a spec chart labeled "Ferrari GG50 Technical Bulletin". The graphics on the cd are split in two. The upper half is red, with Ferrari printed in black above GG50 printed in white. "North American International Auto show - Detroit Photographs and text" is in small black print. The finish is glossy and screenprinted onto the cd. This is not a cdr. The bottom half is a photo, front 3/4, of the GG50 in front of a building. Below is the ItalDesign logo and Giugiaro script in white. Removing the cd from its tray reveals a large elevated shot of the GG50 from the rear. There is also a holographic sticker on the tray, proving authenticity.

The cd-rom has Word and pdf versions of the very  detailed eleven page press release in English, Italian, French, Spanish and German. The documents are laid out on digital versions of the ItalDesign letterhead. There are 24 very high resolution images of the GG50 in jpg CMYK color separations. All but three of the images are very large, 16-36 Mb. so the resolution is very high. I have never seen such high resolution images in a press kit. The really are spectacular.

This is a very rare piece of collectible literature. Giugiaro's 50th anniversary, Ferrari, a Ferrari concept by an Italian design house, plus the fact that it's very rare all add up to a very unique opportunity.

Price: $30.00

Shipping & Handling:
$5.00 domestic US
$14.00 international

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